Messaging Toolkits

ABA regularly provides Members with multimedia communications toolkits for events such as COVID-19, Healthy Baby Month (Jan.), Nutrition Month (Mar.), and National Bread Month (Nov.).

National Bread Month - November

Celebrate the power of grains with ABA in November during National Bread Month.

National Bread Month Toolkit

Health Equity - September

As an outcome of the White House’s Conference on Hunger Nutrition and Health, ABA is working with the White House and USDA teams to achieve and communicate the goal of health equity: All people always having access to nutritious food and beverages that meet the dietary needs for an active healthy life.

Health Equity Toolkit

Family Grains American Bakers Association

Healthy Baby Month - January

Enriched grains contain folic acid, a critical nutrient for brain and spinal cord development during pregnancy. During the month of January, ABA, with your partnership, encourages women of childbearing age to consume enriched grains to reduce the risk of neural tube defects (NTDs) in their babies through proper prenatal nutrition.

Healthy Baby Month Toolkit

healthy baby month american bakers association

National Nutrition Month - March

During National Nutrition Month®, communicate and educate consumers about the nutritional benefits of grain-based foods in daily life.

National Nutrition Month Toolkit

american bakers association nutrition month

Supply Chain Challenges

The baking industry is facing unprecedented supply chain hurdles and inflationary pressures across the board. Communicating this series of complicated problems is key. The baking industry and our other food sector partners must calmly and rationally explain the challenges and push for potential policy solutions.

How to explain supply chain troubles

COVID-19

This toolkit contains images, messages, graphics, infographics, and more for baking industry companies to communicate with their employees and the public about the COVID-19 pandemic.

COVID-19 Toolkit