Media Center
From developing Member communication tools to promoting our industry to international news outlets, ABA drives the conversation for the baking industry.
Telling the Baking Industry's Story
The baking industry has a great story and the American Bakers Association is here to tell it. Working with long-standing trade press partners to growing relationships with national and international press outlets, ABA amplifies the powerful work of our Members.
ABA Member Stories
Stories of ABA Member impacts on their teams, communities, and the food industry.
Bake to the Future
ABA brings a fresh take on the latest trends and issues impacting the baking sector through exclusive insights and conversations.
ABA Digital Assets
A strong visual identity reflects the strength of our Members. ABA Members, media, and industry partners can find helpful files here.
Messaging Toolkits
ABA regularly provides Members with multimedia communications toolkits for events such as COVID-19, Healthy Baby Month (Jan.), Nutrition Month (Mar.), and National Bread Month (Nov.).
ABA Events Photos
ABA hosts several key industry gatherings, including the International Baking Industry Exposition (IBIE), ABA Convention, and more.
ABA Video Library
ABA Members give perspectives of the baking industry, ideas on how to improve, and how ABA's programs help them reach their business goals.
Resources
Media Inquiries and Outreach
The baking industry is a daily part of millions of consumers' lives. ABA is the go-to source for both hard news and features about the economy, sustainability, consumer trends, seasonal angles, legislation and regulatory affairs, and more. Agile and creative, ABA's communications team is a resource for powerful, visual stories that resonate with audiences.
The baking industry is a daily part of millions of consumers' lives. ABA is the go-to source for both hard news and features about the economy, sustainability, consumer trends, seasonal angles, legislation and regulatory affairs, and more. Agile and creative, ABA's communications team is a resource for powerful, visual stories that resonate with audiences.
Trends Reports for Press
Members of the press have access to ABA's exclusive, industry-specific research on consumer trends, economic impact, and workforce studies. The reports are chock-full of data to help spur stories that connect with both the trade and consumers. Learn more about the baking industry's impacts here. We look forward to being in touch.
Members of the press have access to ABA's exclusive, industry-specific research on consumer trends, economic impact, and workforce studies. The reports are chock-full of data to help spur stories that connect with both the trade and consumers. Learn more about the baking industry's impacts here. We look forward to being in touch.
Latest News
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Press Releases
WeWow USA CEO Jorge Rosas to Inspire Emerging Leaders at 2026 NextGenBaker Brunch
The American Bakers Association (ABA) is proud to announce that Jorge Rosas, an international speaker who has delivered more than 1,000...
Press Releases
American Bakers Association and Retail Bakers of America Celebrate U.S. Marine Corps’ 250th Birthday with Nationwide Cake Donations
The American Bakers Association (ABA) and the Retail Bakers of America (RBA) proudly joined forces with the Marine Corps Heritage...
Press Releases
Baking Industry Unites Around National FD&C Colors Commitment
The American Bakers Association (ABA) today announced its new “Baked Goods FD&C Colors Pledge,” a voluntary industry commitment to...
Press Releases
ABA Fly-In and Policy Summit Amplifies the Baking Industry’s Voice in Washington, DC
The American Bakers Association (ABA) hosted the 2025 Bakers Fly-In and Policy Summit, in partnership with the Retail Bakers of America...
Press Releases
Applications for the 2026 Champions for a Better Tomorrow Awards Opens
The American Bakers Association (ABA) is proud to announce the opening of applications for the 2026 Champions for a Better Tomorrow...
Press Releases
American Bakers Association Announces 2026 Convention Keynote Lineup: Andy Busch and Lieutenant Colonel Dan Rooney
The American Bakers Association (ABA) is proud to announce an exceptional lineup of keynote speakers for the 2026 ABA Annual Convention...
Press Releases
American Bakers Association Earns 2025 Great Place To Work Certification
American Bakers Association is proud to be Certified™ by Great Place To Work® in 2025. The prestigious award is based entirely on what...
Press Releases
ABA Celebrated Industry Leadership and Innovation, Highlighting Workforce, Research, and Policy for a United Baking Industry at IBIE
The American Bakers Association (ABA), as a proud co-owner of the International Baking Industry Exposition (IBIE), was honored to...
Press Releases
American Bakers Association Announces “Baked Goods in Schools Pledge” to Continue Phasing out Certified FD&C Colors in Baked Goods for Schools
The American Bakers Association (ABA) today announced its “Baked Goods in Schools Pledge,” a voluntary industry commitment to eliminate...