Welcome Eric Dell, ABA's New President and CEO 

Today, Eric Dell joins ABA as President and CEO. He will lead ABA's sweeping mission of promoting and growing the baking industry in partnership with its 300+ Members. Eric joins ABA from the National Automatic Merchandising Association (NAMA) as the organization’s Executive Vice President.

Transcript:

Hi, I'm Eric Dell and I'm excited to be the new President and CEO of the American
Bakers Association.

I have received so many warm welcomes already from many of the members, and I'll be visiting with members throughout the course of the entire year in 2023.

If I don't see you over the course of the first couple of months, I will look forward to seeing you at Convention.

If you don't hear me talking a lot, it's because I'll be listening a lot. I'm going to listen to the industry to learn the industry so that I can best serve the industry and move the industry forward with the competent and professional ABA staff.